June 26, 2026 a 01:00 pm

PM: Analysts Ratings - Philip Morris International Inc.

Historical Stock Grades

The most recent data indicates a steady analyst sentiment with 4 Strong Buy, 7 Buy, 4 Hold, and no Sell or Strong Sell ratings as of June 2026. The consensus points towards confidence in Philip Morris's strategic direction, particularly in smoke-free product innovation.

Recommendation	Count	Score
Strong Buy	4
Buy	7
Hold	4
Sell	0
Strong Sell	0

Sentiment development

Analyst sentiment over recent months has shown slight variations, with a general trend towards caution. The number of Buy recommendations has decreased subtly, while Hold ratings have exhibited intermittent increases. Despite these fluctuations, the absence of Sell ratings indicates a persistent confidence in PM's market position.

• Stable Strong Buy ratings with minor fluctuation.
• Buy recommendations have seen a marginal decrease.
• The Hold category exhibits periodic gains, suggesting increased caution.

Percentage trends

Recent data reveals subtle shifts in analyst ratings, denoting growing caution within certain categories. Strong Buy ratings have remained stable, whilst Buy ratings have seen a slow decline. Conversely, Hold ratings are gradually increasing, indicative of a cautious outlook.

• Strong Buy consistently represents approximately one-third of recommendations.
• Buy ratings have decreased from a peak of 50% to 44% over the past year.
• Hold ratings fluctuated, reaching up to 33%, reflecting increased analyst caution.
• No significant activity in the Sell categories, emphasizing bullish sentiments.

Latest Analyst Recommendations

A review of the latest recommendations over the past months shows a prevailing sentiment to maintain current grades, suggesting confidence or cautionary optimism. The consistency within ratings indicates stable market perception regarding Philip Morris.

Date	New Recommendation	Last Recommendation	Publisher
2026-06-03	Overweight	Overweight	Morgan Stanley
2026-04-23	Buy	Buy	Needham
2026-04-17	Overweight	Overweight	Morgan Stanley
2026-04-17	Neutral	Neutral	UBS
2026-04-13	Buy	Buy	Needham

Analyst Recommendations with Change of Opinion

Changes in analyst opinions are notable, yet rare, denoting decisive shifts in perspectives. The infrequent downgrades reflect measured concerns and indicate potential market recalibration.

Date	New Recommendation	Last Recommendation	Publisher
2026-01-20	Hold	Buy	Jefferies
2025-04-25	Neutral	Sell	UBS
2024-03-05	Hold	Buy	Argus Research
2024-02-13	Hold	Sell	Societe Generale
2024-01-23	Sell	Buy	UBS

Interpretation

The current analyst sentiment surrounding Philip Morris International suggests a solid confidence, given the dominance of Buy and Strong Buy recommendations. The occasional downgrades, albeit minimal, indicate some areas of concern, likely centered around emerging market dynamics and regulatory challenges. The stable and consistent nature of the overall analyst recommendation landscape points to measured optimism. The absence of Sell ratings in recent data highlights persistent trust in PM's strategic competencies.

Conclusion

Philip Morris International Inc. appears to be on a stable trajectory amidst the evolving landscape of the tobacco industry. This notably aligns with its strategic shift towards smoke-free alternatives, sustaining optimistic analyst sentiments. Although slight cautionary signs have emerged through Hold ratings, the dominant Buy outlook underscores long-term growth prospects. The company's drive towards innovation in smoke-free products could be pivotal in fortifying its market stance. As such, the risk-to-reward ratio remains reasonably balanced, bolstered by product diversification and international market penetration.