Philip Morris International Inc. is navigating a transformative phase in its business strategy, focusing on a smoke-free future while expanding its product portfolio beyond the tobacco sector. Recent analyst ratings for PM indicate a predominantly positive sentiment, with a noteworthy emphasis on buy ratings, underscoring confidence in its strategic direction.
The latest analyst ratings for Philip Morris International Inc. as of December 2025 display a strong bullish outlook:
| Recommendation | Count | Score |
|---|---|---|
| Strong Buy | 5 | |
| Buy | 9 | |
| Hold | 4 | |
| Sell | 0 | |
| Strong Sell | 0 |
Over the past months, the sentiment surrounding PM stock shows a stable and positive outlook. Key observations include:
Analyzing the percentage distribution of ratings highlights the following trends:
| Date | New Recommendation | Last Recommendation | Publisher |
|---|---|---|---|
| 2025-11-26 | Overweight | Overweight | JP Morgan |
| 2025-11-17 | Overweight | Overweight | Barclays |
| 2025-09-05 | Neutral | Neutral | UBS |
| 2025-07-30 | Overweight | Overweight | Barclays |
| 2025-07-23 | Buy | Buy | Needham |
Review of recent changes in analyst opinions reveals:
| Date | New Recommendation | Last Recommendation | Publisher |
|---|---|---|---|
| 2025-04-25 | Neutral | Sell | UBS |
| 2024-03-05 | Hold | Buy | Argus Research |
| 2024-02-13 | Hold | Sell | Societe Generale |
| 2024-01-23 | Sell | Buy | UBS |
| 2023-06-20 | Buy | Neutral | Citigroup |
The overall analyst sentiment for Philip Morris International Inc. reflects confidence in the company's strategic direction towards a smoke-free portfolio. The high proportion of "Buy" and "Strong Buy" ratings indicates a favorable market outlook. The recent absence of new "Sell" recommendations alongside stable "Hold" ratings suggests a general expectation of steady performance. Analyst opinion appears stable, with few significant shifts in sentiment.
Philip Morris International Inc.'s strategic pivot towards smoke-free products is garnering strong analyst support, as reflected in the frequency and consistency of "Buy" recommendations. The absence of "Sell" and "Strong Sell" ratings, coupled with stable sentiment, suggests limited perceived risk and a positive market outlook. This analysis emphasizes the company's potential for growth, while also highlighting continued reliance on traditional tobacco revenues as a potential risk under changing regulatory frameworks. Analysts currently viewed PM's strategic initiatives positively, driving confidence in the firm's capabilities to innovate and lead in a transitioning market landscape.