March 20, 2026 a 05:00 pm

NKE: Analysts Ratings - NIKE, Inc.

NIKE, Inc. Stock Analysis

NIKE, Inc. has seen varied sentiment from analysts, presenting a balanced outlook with opportunities and challenges. While the company continues to dominate the athletic footwear and apparel segment, recent market trends have shown both consistent supports in its core offerings and emerging competition. Current analyst ratings reflect a cautious optimism, with a significant number of analysts maintaining a 'Buy' stance.

Historical Stock Grades

NIKE, Inc.'s recent analyst ratings show a diverse range of opinions. The dominant category remains 'Buy', followed by 'Hold', suggesting steady but cautious confidence in the company. Below is the latest ratings data highlighting the sentiment among analysts:

Recommendation Count Score
Strong Buy 5
Buy 19
Hold 14
Sell 1
Strong Sell 1
Analyst Ratings History Stock Chart

Sentiment Development

Over the past several months, the sentiment has gradually shifted. There is a noticeable trend showing:

  • A slight reduction in 'Strong Buy' recommendations, reflecting a cautious stance from analysts.
  • Consistent 'Buy' ratings indicate sustained optimism about NIKE's market performance.
  • A steady increase in 'Hold' ratings, indicating a more reserved outlook.

The total number of ratings has not drastically changed, yet there is a subtle movement from strong to moderate confidence levels among analysts.

Percentage Trends

As we delve into the percentage trends of stock ratings, there is a key observation of analysts becoming more cautious over time. Some identified movements include:

  • A decrease in 'Strong Buy' percentage from 32% to 20%.
  • Increase in 'Hold' percentage from 13% to 56%, highlighting growing conservatism among analysts.
  • 'Buy' recommendations slightly decreased, suggesting a reevaluation of bullish stances.

The change in sentiment signifies analysts’ increasing cautiousness, driven perhaps by market volatility or strategic factors impacting NIKE’s market environment.

Latest Analyst Recommendations

Recent recommendations show stability in analyst opinions, with few changes being observed. Here's the latest data:

Date New Recommendation Last Recommendation Publisher
2026-03-19 Neutral Neutral UBS
2026-03-19 Buy Buy BTIG
2026-03-11 Overweight Equal Weight Barclays
2026-03-05 Outperform Outperform RBC Capital
2026-01-27 Buy Buy BTIG

Analyst Recommendations with Change of Opinion

Changes in recommendations are critical indicators of shifting sentiment. Below are recent alterations:

Date New Recommendation Last Recommendation Publisher
2026-03-11 Overweight Equal Weight Barclays
2026-01-08 Hold Buy Needham
2025-11-13 Overweight Equal Weight Wells Fargo
2025-10-02 Overweight Sector Weight Keybanc
2025-09-18 Outperform Sector Perform RBC Capital

Interpretation

The market perception of NIKE, Inc. highlights a mixed but slightly positive sentiment. The balance between 'Buy' and 'Hold' ratings coupled with limited 'Sell' opinions suggests that while confidence in NIKE remains, analysts are cautious. The stable analyst ratings, despite minor shifts, reflect robust trust in NIKE's strategic direction but also signal preparedness for potential challenges. Indications of cautious optimism suggest NIKE's reliance on maintaining its market-leading position.

Conclusion

In summary, NIKE, Inc. remains a stable entity within the athletic market, with most analysts retaining their 'Buy' ratings. While past months have introduced more caution among analysts, there is still significant confidence in the brand's innovative capacity and market influence. The strategic risks identified highlight ongoing market competition and possible economic pressures. As analysts hold a steady outlook, monitoring shifts in market dynamics and consumer trends will be vital for assessing NIKE's future performance.