February 27, 2026 a 09:00 am
NFLX: Analysts Ratings - Netflix, Inc.
Netflix, Inc. continues to lead the streaming entertainment industry with its vast library of TV series, documentaries, feature films, and mobile games. Despite evolving market dynamics and increasing competition, Netflix maintains a strong analyst sentiment, reflecting overall confidence in its growth potential and strategic initiatives. Let's delve into the detailed analysis of the latest analyst ratings for Netflix, Inc. (Ticker: NFLX).
Historical Stock Grades
Examining the latest analyst ratings for Netflix as of February 1, 2026, shows a generally positive consensus with 9 'Strong Buy', 22 'Buy', and 13 'Hold' recommendations, indicating a favorable outlook among analysts.
| Recommendation | Count | Score |
|---|---|---|
| Strong Buy | 9 | |
| Buy | 22 | |
| Hold | 13 | |
| Sell | 1 | |
| Strong Sell | 0 |
Sentiment Development
The recent data indicates a shift towards a more bullish sentiment among analysts, with an increase in 'Buy' ratings and a slight decrease in 'Hold' recommendations.
- Notable increase in overall ratings, with analysts becoming increasingly optimistic.
- 'Strong Buy' ratings remain consistent, reflecting confidence in the company's performance.
- 'Hold' ratings have slightly dropped, suggesting reduced hesitancy among analysts.
Percentage Trends
Reviewing the percentage distribution of ratings over time reveals a slight shift in preferences, with a growing inclination towards 'Buy' ratings.
- The percentage of 'Buy' ratings has increased, now comprising 57% of the sentiment landscape.
- A decrease in 'Hold' ratings suggests a shift towards more decisive recommendations.
- Analysts display increased confidence, with 'Sell' and 'Strong Sell' recommendations remaining minimal.
Latest Analyst Recommendations
Recent analyst recommendations show stable confidence in Netflix, with one upgrade reflecting positive sentiment. Key examples include:
| Date | New Recommendation | Last Recommendation | Publisher |
|---|---|---|---|
| 2026-02-20 | Outperform | Outperform | Wedbush |
| 2026-01-27 | Buy | Hold | Freedom Capital Markets |
| 2026-01-22 | Buy | Buy | Argus Research |
| 2026-01-21 | Buy | Buy | UBS |
| 2026-01-21 | Outperform | Outperform | Oppenheimer |
Analyst Recommendations with Change of Opinion
Recent upgrades and downgrades show the evolving analyst sentiment, with some adjustments reflecting changing market conditions. A notable upgrade includes the shift to 'Buy' from 'Hold', indicating renewed confidence.
| Date | New Recommendation | Last Recommendation | Publisher |
|---|---|---|---|
| 2026-01-27 | Buy | Hold | Freedom Capital Markets |
| 2026-01-05 | Hold | Buy | CFRA |
| 2025-12-08 | Neutral | Buy | Rosenblatt |
| 2025-12-08 | Hold | Buy | Pivotal Research |
| 2025-11-03 | Outperform | Neutral | KGI Securities |
Interpretation
The current analyst sentiment towards Netflix, Inc. suggests cautious optimism with a trend towards more 'Buy' and 'Outperform' ratings. The stability in 'Strong Buy' recommendations paired with low 'Sell' actions reflects a persistent belief in Netflix's strategic direction and market position. Despite minor downgrades, confidence in Netflix's innovation and expansion strategies remains intact.
Conclusion
In conclusion, Netflix, Inc. remains a compelling investment with a bullish analyst consensus, evidenced by predominant 'Buy' ratings and consistent 'Strong Buy' support. Although faced with competitive challenges, Netflix's subscriber base expansion and content diversification continue to win favor among analysts. Future market conditions could influence the consistency of ratings; however, current sentiment reflects strong confidence in the company's strategic initiatives and market leadership.