 
    Hasbro, Inc. has seen a notable shift in analyst ratings over the past few months. Though the company operates in a diverse entertainment segment, there is a noticeable reduction in strong buy ratings suggesting potential long-term concerns. However, a consistent buy sentiment indicates sustained investor confidence in Hasbro's core product lines and strategic initiatives.
In the latest ratings for October 2025, even though strong buy remained stable compared to the prior month, the overall number of "buy" ratings increased after a gradual decrease over the previous year. This suggests consolidation in bullish sentiment. Analysts remain optimistic about Hasbro's prospects despite external market pressures.
| Rating | Number | Score | 
|---|---|---|
| Strong Buy | 3 | |
| Buy | 9 | |
| Hold | 2 | |
| Sell | 0 | |
| Strong Sell | 0 | 
 
 
Recent recommendations reveal consistent buy recommendations from leading financial analysts, showing a maintained bullish outlook on the stock. This continued trend in recommendations indicates a stable sentiment thus far in 2025.
| Date | New Recommendation | Last Recommendation | Publisher | 
|---|---|---|---|
| 2025-10-24 | Buy | Buy | Citigroup | 
| 2025-09-29 | Buy | Buy | B of A Securities | 
| 2025-08-13 | Buy | Buy | UBS | 
| 2025-07-24 | Overweight | Overweight | JP Morgan | 
| 2025-07-24 | Buy | Buy | Roth Capital | 
Several key analysts have revised their stance on Hasbro, shifting from neutral to a more positive outlook. This signals an increasing confidence in Hasbro’s future performance and strategic direction.
| Date | New Recommendation | Last Recommendation | Publisher | 
|---|---|---|---|
| 2025-07-01 | Buy | Neutral | Goldman Sachs | 
| 2025-04-25 | Buy | Neutral | Citigroup | 
| 2024-06-14 | Buy | Neutral | B of A Securities | 
| 2024-05-23 | Overweight | Neutral | JP Morgan | 
| 2024-01-02 | Neutral | Buy | DA Davidson | 
The data suggests an overarching confidence in Hasbro’s market strategy despite industry challenges. A consistent "buy" sentiment implies trust in Hasbro’s capacity to innovate and capture market share. The absence of negative ratings signals low perceived risk, while the shift from neutral to positive underscores emerging optimism. Analysts currently report a moderate yet stable consensus about Hasbro's long-term potential.
Hasbro stands at a critical juncture with analysts indicating cautious optimism. The ongoing decline in strong buy ratings contrasted with persistent buy sentiments signals a balanced view of potential risks and rewards. Key investor concerns appear centered on industry pressures, while strategic moves in digital gaming and licensing could drive future growth. Analysts maintain a consistent, steady confidence in Hasbro's long-term prospects, though market watchers are advised to consider external variables affecting the entertainment sector.