June 28, 2025 a 08:00 am

BKNG: Fundamental Ratio Analysis - Booking Holdings Inc.

Booking Holdings Inc. Stock Analysis

Booking Holdings Inc., operating in the travel services sector, provides a variety of online reservation and related services. The company's strong market position and diverse service offerings make it a significant player in the global travel industry. However, the competitive landscape and economic factors pose certain risks to its growth trajectory.

Fundamental Rating

Booking Holdings Inc. has a comprehensive score reflecting various fundamental metrics. Here is an evaluation of their current ratings:

Category Score Rating Bar
Discounted Cash Flow 4
Return on Equity 1
Return on Assets 5
Debt to Equity 1
Price to Earnings 2
Price to Book 1

Historical Rating

The historical scores present an overview of the growth and improvements in fundamental areas:

Date Overall DCF ROE ROA D/E P/E P/B
2025-06-27 2 4 1 5 1 2 1
Previous 0 4 1 5 1 2 1

Analyst Price Targets

Analyst price targets provide a perspective on potential market performance based on evaluations:

High Low Median Consensus
$5557 $4330 $5500 $5129
BKNG Stock Price Chart

Analyst Sentiment

Current consensus among analysts regarding the stock recommendations is as follows:

Recommendation Number Percentage Bar
Strong Buy 1
Buy 43
Hold 25
Sell 0
Strong Sell 0

Conclusion

Booking Holdings Inc. shows strength in discounted cash flow and asset returns, indicating good potential for future cash generation and asset efficiency. However, concerns such as low equity returns and high debt levels may pose financial risks. Analyst sentiment remains bullish, reflecting optimism about the company's capabilities in capitalizing on market opportunities. The company's robust digital platform and diverse offerings confer a defensive edge in the travel industry. Nonetheless, external pressures such as economic downturns and intensified competition could impact growth prospects.